Imagine sipping your morning coffee overlooking the lake at The Oberoi Udaivilas, all because you shopped with Fabindia! Or you can have the delectable Chef’s Tasting Menu at Indian Accent all for just 1000 Fabcoins.

This is just a preview into the rewards you get with Fabfamily. It’s more than a loyalty program, it is a way of saying thank you to customers for standing by us for 65 years.
The Fabfamily Ideology
Building loyalty today is also about appealing to the values that people hold dear- authenticity, sustainability and a sense of belonging. In a world where options are endless and brands are constantly vying for your attention, loyalty is more than just a marketing strategy. For customers, sticking with one brand isn’t just about the freebies or the points, but it’s also about trust.
Fabfamily is taking this a step further by not only emphasizing on conscious living through their loyalty program, but also ensuring a unique and a generous program that rewards customers for their loyalty. You can earn Fabcoins every time you shop with Fabindia and also when you refer a friend. For every successful referral you get up to 300 coins and 10% of your shopping value as Fabcoins.
What is the Fabcoin Multiplier?
At the heart of the Fabfamily program is its Fabcoin Multiplier, which enhances the value of the coins earned, allowing customers to unlock greater value. It amplifies the value of the Fabcoins a customer earns, giving them more value for every coin they redeem.
Simply put, the Fabcoins are worth more than ₹1 each when you redeem them. Here’s how it works: every 1 Fabcoin you earn by shopping with Fabindia, can be worth ₹5, ₹10, ₹20, or even ₹30, when you use it!
Through this multiplier effect, the Fabfamily program transforms your shopping into unparalleled rewards. Customers can unlock premium experiences and aspirational rewards that exceed traditional loyalty programs, while enjoying enriched incentives, bespoke privileges and the opportunity to multiply Fabcoins at every step of your journey.
Unparalleled Rewards, Benefits and Causes
Fabfamily’s multiplier effect is a game-changer that brings unprecedented rewards that reflect Fabindia’s values, whether it is exclusive experiences or meaningful contribution to causes, such as World Wildlife Fund (WWF) and Centre for Science and Environment (CSE), who have been long standing partners.
By increasing the value of Fabcoins through multipliers and rewarding you twice for the same spend, Famifamily ensures that every purchase brings greater joy, creating a win-win for customers and the planet alike.